Talk. They Hear You. Campaign 3.1.2

The “Talk. They Hear You.”® campaign mobile app is a valuable resource for parents and caregivers seeking to engage in meaningful conversations with their children about alcohol and other drugs. This app provides guidance on transforming everyday situations into opportunities for discussion, thereby equipping users with the necessary skills, knowledge, and confidence to initiate and sustain these important dialogues as their children mature.

While primarily targeting parents and caregivers of children under 21, the app also serves community leaders and educators by supporting the local implementation of the “Talk. They Hear You.” campaign. It aims to facilitate collaboration among student assistance professionals, school leaders, and families to address the challenges faced by students who may be affected by substance use, mental health issues, or related concerns.

Key Features:

• A user-friendly platform for parents, educators, and community members to access information and prepare for conversations aimed at preventing underage drinking and substance use.
• Practical scenarios and tips that can serve as springboards for dialogue regarding underage drinking and other drug-related topics.
• An interactive practice simulation that includes:
  • Exercises to introduce discussions about alcohol and drugs;
  • The ability to record practice conversations and listen for improvement;
  • Responses to potential questions from children;
  • Strategies for prolonging discussions.
• A connection to Screen4Success, a resource designed to enhance understanding of children's health and wellness while offering additional support resources.
• Access to downloadable informational materials, including videos, fact sheets, brochures, infographics, and toolkits.
• A rewards system through achievement badges earned for practice sessions and real conversations with children.

Did You Know?
Parents and caregivers play a crucial role in shaping their children's perceptions about drinking and drug use. Engaging in conversations early can significantly influence their decision-making processes.

About Us:
The “Talk. They Hear You.”® campaign is dedicated to empowering parents, caregivers, educators, and community stakeholders with the knowledge and tools necessary to tackle underage drinking and substance use. This initiative is supported by the Substance Abuse and Mental Health Services Administration (SAMHSA).

Connect With Us:
For more information about the “Talk. They Hear You.” campaign, please visit talktheyhearyou.samhsa.gov.